Varsity Brands. RECOGNIZED LEADER IN SPORT, SPIRIT & ACHIEVEMENT. Varsity Brands on Thursday announced the appointment of John Hutchinson as executive vice president and CFO, effective immediately. Varsity Brands is a portfolio company of Bain Capital Private Equity. Our Mission At Varsity … Now more than ever, communication is key. Our field sales teams immediately gained confidence in hosting virtual conference calls and uniform fittings to keep up with the new norm and support our customers. It was 1920 in an old firehouse in Indianapolis where the company started manufacturing class rings, medals, pins and other emblematic jewelry. They also wanted clarity on their top leadership. How proud are you to see the way the Varsity Brands’ workforce has adapted and adjusted the way they work to be effective during this uncertain time? Since 2017, she has been managing the Midwest territory for Varsity All Star Fashion. Then Varsity created national cheerleading competitions, which eventually were broadcast on NBC and ESPN. jmorgan@perryst.com DALLAS, TX, January 9, 2020 – Varsity Brands, the market leader in team sports, school spirit and achievement recognition, today announced that John Hutchinson has joined the Company as Executive Vice President and Chief Financial Officer, effective immediately. Steve Down. He also oversaw a diverse range of corporate functions and led the company from a collection of family-owned businesses to a true enterprise characterized by operational excellence and a 400% increase in profitability in six years. During our ownership, Varsity Brands filled or created 39 senior leadership positions, grew its combined sales force by more than 50% to over 1,700 reps, and invested in training and systems to drive significant growth in penetration and same-school sales. Click here to download a PDF of An An Interview with Adam Blumenfeld. They wanted to ensure that the had the talent and processes to take their organization to the next level. He assumes broad responsibility for Varsity Brands’ financial priorities, reporting, strategy and operations and will work closely with both the ELT and financial leadership at the Company’s three divisions: Varsity Spirit, Herff Jones and BSN SPORTS. Herff Jones’ factories flipped on a dime and started manufacturing masks and supplied them to a number of companies across the U.S. To support schools early on, they were able to offer a virtual graduation option leading throughout that recognition season. Universal Cheerleaders Association Founded in 1974 by Jeff Webb with the goal of incorporating high level athleticism with traditional crowd leadership. BSN SPORTS started manufacturing customized face masks and social distancing signage as well as sold PPE equipment. Varsity Brands gives customers something to cheer about. Varsity Spirit created virtual tryouts for cheer and dance teams and then virtual consultations and fittings for their apparel. He has been a Director of Collegiate Pacific Inc. since January 2000. 901-251-5959, Perry Street Communications Hutchinson joined Apple Leisure Group as Chief Financial Officer in 2013. We will reject the status quo and assume nothing along the way. Varsity Brands is guided in this journey by fostering and investing in a culture that respects and values inclusion. Jeff Webb Master Entrepreneur, Founder Varsity Brands, President International Cheer Union, Business & Politics commentator. Jaramillo will report to CEO Adam Blumenfeld and work closely with Varsity Brands’ leadership team to build digital technology solutions that provide visibility, intelligence, and efficiency across the company’s three business units and at the enterprise level, the … Chief Executive Officer, Varsity Brands, Inc. See other features from LEADERS Magazine's January, February, March 2021 edition. Stay driven and motivated in our current landscape and be a team player. When the pandemic hit, we leveraged Microsoft Teams to do weekly and now twice monthly town halls for our team members. Varsity partnered with Performant Solutions for a simple reason. We use it as an opportunity to inform, inspire and recognize our team as we continue to persevere through uncertainty. He will report to CEO Adam Blumenfeld and serve as a member of the company’s executive leadership team. Varsity Spirit, LLC, also known as Varsity, is an American cheerleading company owned by Varsity Brands.Founded in 1974 as the Universal Cheerleaders Association, the company is a manufacturer of apparel for cheerleading and dance teams, organizer of cheerleading competitions, and operator of training camps and sanctioning bodies.. The organization’s commitment to the health and well-being of the young people who participate is embedded in its high-quality educational curriculum and its leadership in establishing instructional safety standards. Focused on safety, entertainment and traditional school leadership, Varsity Spirit's 1,200 employees have been helping raise cheerleading's influence and … As the years went by, the company has grown to include yearbooks, graduation announcements, diplomas, caps and gowns, and diploma frames. 212-333-5525 Prior to his current role, Adam Blumenfeld served as the Chief Executive Officer of BSN SPORTS, Inc. Before BSN, he served in a number of roles at Sport Supply Group including as its President. Hutchinson will report to Varsity Brands’ CEO, Adam Blumenfeld, and will serve as a member of … In July 2020, we launched our IMPACT Now campaign which aimed to help unite and drive school spirit in communities in anticipation of the school year. Chief Executive Officer, First, I want to recognize our incredible team working in the plants and factories that have been dedicated to keeping our company moving forward and delivering to our customers despite the pandemic. Sheila Noone Varsity Brands, Inc. (varsitybrands.com) is an apparel company owned by Bain Capital that is focused on American academic apparel and memorabilia. snoone@varsity.com And Varsity Brands has been conducting many operations remotely, including virtual meetings and webinars. They’ve shown rugged persistence and inspiring fortitude over these last few months. Employing over 8,000 people in all 50 states, Varsity Brands has achieved year-over-year growth in sales and profits for 43 out of 44 years. We implemented turnkey programs and offered resources that provided step by step direction so that it could be easily implemented by the customer. And then, empowered with new insights and compassion, we will be purposeful and effective change agents, champions and leaders. At Varsity Brands, we aim to build school pride, student engagement and community spirit through three unique but interrelated businesses: BSN SPORTS, Varsity Spirit and Herff Jones. Down joins Herff Jones with proven strategic acumen and an impressive ... Jon Neale. They wanted to ensure that the had the talent and processes to take their organization to the next level. The speakers are … Tara's career started at the JAM Brands in Louisville, KY where she was a rising star both in event sales and customer service. What have been the keys to being successful offering virtual graduation ceremonies, virtual sports tryout platforms and virtual coaching clinics during this unprecedented time? Brian Fleming. Residents of a New York town where one of the accused Capitol rioters grew up helped the FBI identify him after spotting his varsity football jacket on CNN, according to federal court records. An Interview with Adam Blumenfeld, Prior to his tenure at ALG, Hutchinson served with American Airlines for 24 years, progressing through several finance and planning roles including Senior-Vice President of Planning and Chief Financial Officer of American Eagle, Managing Director of Corporate Development, and Managing Director of International Planning at American Airlines. “We have a handful of digital tools that have enabled us to pivot our salespeople from seeing clients in schoolhouses to having eight to 10 Zoom meetings a day and introducing our entire line virtually,” Blumenfeld said. Hutchinson holds a B.S. Zayo. Varsity Brands, LLC provides cheer-leading and dance team products and services. Incredibly proud. BSN SPORTS was founded by my father, actually, selling tennis nets out of the trunk of his car and they recently celebrated their 45-year Anniversary in 2017. What advice do you offer young people beginning their careers during this challenging and unprecedented time? Varsity Brands is the leader in elevating student experiences in sport, spirit, and achievement through BSN SPORTS, Varsity Spirit, and Herff Jones. His successful ability to harmonize business units at ALG around shared corporate priorities aligns with our own structure, and he has introduced world-class financial accounting and reporting systems – all while demonstrating a keen attentiveness to analytics and informed pursuit of the right commercial priorities. Its operations are split between three major subsidiaries: BSN SPORTS, a distributor of sports uniforms and equipment; Varsity Spirit, which produces apparel, competitions and camps for cheer, dance and band; and Herff Jones, a manufacturer of products such as class rings, graduation caps and gowns, and yearbooks. Steve Down joined Herff Jones as President on October 22, 2019. Varsity University, an enterprise powered by Varsity Brands, offers comprehensive educational programming to schools and athletic programs worldwide. v. Varsity Brands, et al., plaintiff cheer parents allege the defendants and their co-conspirators have abused Varsity's … The company is headquartered in Memphis, Tenn. "The most important thing for a leader to do is have a … While our three divisions - BSN SPORTS, Varsity Spirit & Herff Jones â€“ officially came together as Varsity Brands in 2014, each division has rich history in their respective market. CELEBRATING ACHIEVEMENT FOR MORE THAN 100 YEARS. What do you see as the keys to effective leadership? Previously, he served as CEO of … Varsity was founded on the commitment to provide the highest quality training camps and this remains our promise to you today. Their digital offers expanded to virtual e-cards, free coaching clinics and webinars and personalized backgrounds. We will listen and we will learn. Blumenfeld holds a B.A. The company's vertical … Blumenfeld has been the Chairman of BSN since July 2007 and also its Director since January 2000. The camps, the apparel and the competitions became the three legs of the stool, says Webb. 2020 marks 100 years that Herff Jones has been celebrating student achievement. Hutchinson will report to Varsity Brands’ CEO, Adam Blumenfeld, and will serve as a member of the Company’s Executive Leadership Team (“ELT”). It is quite remarkable that is has grown to be the nation’s leading marketer, manufacturer and distributor of sporting goods apparel and equipment to the school and league markets. Varsity Brands, a Dallas-based market leader in team sports, school spirit, and achievement recognition, announced that John Hutchinson has joined the company as executive vice president and chief financial officer. Through a combination of specialized online courses and in-person seminars, Varsity University provides the resources necessary for educators, coaches and gym owners to enhance the student experience. In June 2014, it was announced that the company as a whole would operate under the Varsity Brands name in order to reflect a more integrated operation. Don King. Together, we promote personal, school and community pride through customizable products and programs for elementary, middle and … John’s experience, proven leadership and skill set represents an ideal fit in this regard. Varsity Brands, LLC provides cheer-leading and dance team products and services. Meet the Executive Leadership Team. They held their first live, inperson competition events this Fall and have a total of 250 events planned through Spring 2021 with comprehensive safety protocols in place. 2020 marks 100 years that Herff Jones has been celebrating student achievement. We offered administrators, faculty and coaches a digital playbook and related resources that helped advance school health, safety, and emotional and physical needs of students in both physical and virtual classroom settings. Unified three divisions with cohesive growth strategy — bolstering leadership, innovation and marketing across the platform and developing a One Company culture. Hutchinson will report to Varsity Brands CEO, Adam Blumenfeld, and will serve as a member of the company’s executive leadership team. 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